Private label optical frames allow eyewear buyers to build a branded collection using existing frame designs. Buyers can select suitable styles, add their logo, choose colors and customize packaging without developing every frame from the beginning.
JHEYEWEAR provides private label optical frames for eyewear brands, wholesalers, distributors, retail chains and e-commerce sellers. Available materials include PC, TR90, metal, acetate and titanium.
What Can You Customize on Private Label Optical Frames?
A private label project normally begins with existing frame designs. Buyers can select products according to their target customers, price range and sales channel.
Common customization options include:
Brand logos
Frame and temple colors
Demo lens printing
Hangtags and stickers
Instruction manuals
OPP bags and paper boxes
Eyewear cases
Shipping cartons
Adult, children’s, men’s, women’s and unisex optical frames are available. Depending on stock availability, buyers may also combine different models and colors in one order.
If a project requires major changes to the frame structure, material or dimensions, it may need to follow an OEM development process instead of a standard private label process.
Logo Placement and Branding Options
A logo can be added to different parts of an optical frame, including the temples and demo lenses. Other positions may also be possible after checking the frame structure, available space and selected production process.
The suitable logo method depends on several factors:
Frame material
Logo size and level of detail
Selected logo position
Required color and finish
Expected durability
Order quantity
For example, a subtle logo may suit a premium acetate or metal collection, while a more visible printed logo may be suitable for retail-focused products. JHEYEWEAR can review the buyer’s logo file and recommend a workable solution for the selected frame.
Logo artwork should preferably be supplied in a standard editable vector format. If the buyer only has a reference image, the design team can assist with production-ready artwork after confirming the details.
How Does Color Customization Work?
Color selection helps buyers create a consistent brand identity or adapt a collection to different markets.
Buyers may select existing stock colors or request customized colors for OEM production. Depending on the frame, customization may include the front frame, temples, metal parts, decorative components or other visible details.
The final result may vary according to the material. Acetate, TR90, PC, metal and titanium do not use exactly the same coloring and finishing processes. Therefore, color references should be reviewed for the selected material rather than applied equally to every frame.
Buyers can provide Pantone references, physical color samples or product images. However, an approved sample should be used as the final production reference because screens and photographs may display colors differently.
Packaging Customization for Retail and Distribution
Private label packaging can help a product arrive ready for wholesale distribution, retail display or e-commerce fulfillment.
JHEYEWEAR’s standard bulk packaging includes OPP bags, paper boxes or export cartons as specified in the quotation. Buyers who need branded packaging can provide their own artwork for:
Custom boxes
Hangtags
Product stickers
Barcodes and labels
Instruction manuals
Eyewear cases
Eyewear cases are available separately and are not automatically included with every optical frame order.
Packaging customization usually starts from 300 pcs. Certain packaging structures, printing specifications or supplier requirements may increase the MOQ to 1,000 pcs. The exact quantity should be confirmed after reviewing the packaging design.
MOQ for Private Label Optical Frames
For available stock frames with a customer logo, the MOQ is 300 pcs per order. Available models and colors can be mixed within the order.
For OEM optical frame production, MOQ depends on the material:
PC and TR90: 600 pcs per model
Metal, acetate and titanium: 300 pcs per model
These quantities apply to repeat orders as well. Final availability, color combinations and packaging quantities should be confirmed before ordering.
Samples and Approval Before Production
Samples allow buyers to evaluate the frame, branding and packaging before mass production.
Depending on the project, buyers can request:
Existing stock samples
Logo samples
Color samples
Pre-production samples
Packaging samples
Sample fees may be credited when the formal order reaches the agreed conditions.
Once the sample is ready, buyers can approve it through a physical sample, photographs, videos or supporting documents. The approved sample then becomes the reference for mass production.
The normal production lead time is approximately 30–45 days after sample approval. This period does not include new mold development.
What Should Buyers Include in an RFQ?
To receive a more accurate quotation, buyers should provide:
Preferred frame models or reference images
Target material
Required quantity
Logo artwork and preferred position
Color requirements
Packaging specifications
Destination market
Required delivery date
Any compliance or inspection requirements
JHEYEWEAR can also provide 2D drawings, 3D drawings or product renderings when design assistance is required. NDA and exclusive design arrangements can be discussed according to the project.
Contact JHEYEWEAR with your selected styles, branding files and target quantity to begin a private label optical frames project.
